In recent years makeup consumers are fast becoming aware of the toxic effects of over exposure to chemicals and toxins. With this change we understand it can be difficult to separate the facts from marketing in the cosmetic industry.

 

Natural/Mineral Makeup products are not regulated and can contain small amounts of natural ingredients, but the finished product can also contain synthetic and/or chemical ingredients. There is no government control over the percentage of natural ingredients used.

Organic Makeup products are not regulated and can only contain small amounts of Certified Organic ingredients. However the finished product can also contain synthetic, chemical or natural ingredients. They may be branded as Certified Organic however this is actually only for the 1 or 2 Certified Organic ingredients that they contain. There is no government control over the percentage of Certified Organic ingredients used.

Certified Organic Makeup products are the only guarantee to the consumer that the product and the Certified Organic ingredients meet government regulations. 95% Certified Organic ingredients with the balance of 5% from a natural origin. The use of synthetic, chemical and animal products are strictly prohibited. Zuii is Certified Organic.